LIFETIME LUXURY

FASHION COLLECTION

COREtec The Original

Starting price:

$3.79 sqft.

24 exclusive colors and styles to choose from.

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COREtec® and WPC

What Exactly is WPC?

WPC—wood, plastic/polymer, composite—holds.

The “w” stands for wood, but the fact is the majority of WPC-type products entering the market today do not contain wood. WPC is a composite material made of thermoplastics, calcium carbonate and wood flour. Extruded as a core material, it is marketed as being waterproof, rigid and dimensionally stable. In an effort to differentiate their products, suppliers are branding their WPC offerings with names such as enhanced vinyl plank, engineered luxury vinyl flooring and waterproof vinyl.

Laminate floors are a very popular choice for pet owners and families with children because of their extreme durability. However, they are water resistant, not waterproof. The core board that composes the bulk of a laminate floor plank is made with compounds to increase its moisture resistance, and it is protected by layers both on the top and on the bottom, but it’s still an absorbent material.

Wood Plastic Core (WPC) is a patented hybrid composed of wood and plastic that adopts the best qualities of both vinyl and laminate flooring. COREtec™ and INNOcore, like all WPC, are 100% phthalate free materials. WPC is waterproof, provides superior stability, and is suitable for installation in areas with higher instances of moisture. It will never swell if exposed to water!

 

How does it differ from LVT?

(LVT is a luxury vinyl product that looks like stone or ceramic tile, complete with gorgeous natural colors and surface texture that feels like the real thing. Some styles are even made to be installed with grout.)

The main differences are that WPC is waterproof and can go over most subfloors without much preparation. Traditional vinyl floors are flexible and any unevenness in the subfloor will transfer through the surface. Compared to traditional glue-down LVT or solid-locking LVT, WPC products have a distinct advantage because the rigid core hides subfloor imperfections. In addition, the rigid core allows for longer and wider formats. With WPC, it is not necessary to worry about the preparation LVT would require for use over cracks and divots in concrete or wooden subfloors.

Where Can It Go?

Some floors are notorious for producing a hollow ‘tap, tap’ sound. Not WPC! Its rigid construction and dimensional thickness allows for much greater warmth underfoot.

One of WPC’s most sterling advantages comes from its versatility. Unlike laminate’s core board, WPC’s wood plastic core is dimensionally stable when exposed to moisture and temperature fluctuations. It’s 100% waterproof! WPC floors are an excellent way to break out of the ordinary options for kitchens, bathrooms, laundry rooms, and other moisture-prone areas.

Do you have children? Pets? A busy household that sees plenty of foot traffic? Then you need a flooring material that will roll with the punches, stand up to the hard knocks, and come out swinging. WPC can do all of that and more! It’s highly resistant to impact, stains, scratching, and wear, designed to look beautiful and stay beautiful.

What are its advantages over laminate?

The big advantage for WPC over laminate is that it is waterproof and suitable for environments in which laminate shouldn’t normally be used—typically bathrooms and basements that have potential moisture infiltration. In addition, WPC products can be installed in large rooms without an expansion gap every 30 feet, which is a requirement for laminate floors. The vinyl wear layer of WPC provides cushion and comfort and also absorbs the impact sound to make it a quiet floor. WPC is also suitable for large open areas (basements and Main Street commercial areas) because it doesn’t need expansion moldings.